PQ Business Development - Creating Your Personal Brand

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Creating Your Personal Brand §

What’s my superpower? Approaching health from a place of ease and flow

Step 1 Knowing my starting point?

What is my emotional appeal?

• I’m very calm and comforting.
• Coaching with me feels that it’s relaxing

How do clients benefit from working with me?

• They feel very relaxed

How do fellow coaches/partners benefit from working with me?

• Offer new perspectives and ask good question

How do I make them feel?

• listened and heard

What words do others use to describe me?

• relaxed and insightful

Step 2 Distinguish yourself

All modesty aside, I am great because I am able to make you feel confident in your health journey. A lot of coaches give exercises but I really make you feel like you can do it!

I am compelling because I listen well, I think a lot. I have a long game approach But seriously, I remove barriers and create breakthroughs everyday by asking good questions, and making people feel less nervous about things.

I am different from your average coach because

Step 3 Build Your Brand

What statements are true? I help you be active. I help you live a happy life for sure

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My favorite pet or animal (My core values)

• My favorite pet
  • Is attentive to my needs and my moods
  • Is always there for me
  • Keeps me company while I’m working
  • Is fun to play with and relax with
  • Is active and loves to move

My favorite hero/heroine (My purpose)

I take a stand for taking a hard journey. Going through a challenge and coming out on the other side better

I am here to show you that there is a great journey you can take, and it’s full of ups and downs but it is great

My life makes a difference by guiding people on a brave (sometimes scary journey)

I am your guide on the journey of health. Health is a challenging journey, and many people feel lost (in a dark wood and uncertain place). But at the end of the journey, is a place of happiness ease and flow. Health feels scary, but it doesn’t need to be- if you have a good guide!

Admiring Friends (my skills)

1. You just have an ease and flow about you, you don’t seem stressed
2. Your approach to health is just easy
3. I wish I could be as free and as detached as you
4. Relationship goals! (I can balance my health, my work, my profession and my relationships)
5. I explore and can just do things- I go on adventures!